Tag Archives for " exposed "

Sep 17

#whatweretheythinking Five Prime Ministers In Five Years?

By Lauren | #whatweretheythinking , Insight , Personal Branding

australian politics

Five Prime Ministers in five years? It’s not a looking good for the Australian political brand.

First let's consider what all the flip-flopping is doing to the perception of Australia on an international level.

Japan

We are starting to resemble Japan during its tumultuous six-prime-minister period between 2006 and 2012 and look what happened to them. The economic bubble burst with flat line growth for the past 30 years. In that time they’ve had 15 different Prime Ministers and it doesn’t look like it’s going to improve anytime soon. The political brand there is of ‘puppet politicians’ simply managing the country without any reform or reinvention.

USA

How does Australia’s political brand compare with the powerhouse leader of the world, the President of the USA?

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Aug 28

#whatweretheythinking Sauce Without Substance

By Lauren | #whatweretheythinking , Insight , Personal Branding

Famous condiment brand Heinz can no longer call itself ketchup because it does not have enough tomato solids in it’s sauce.

Aussie Cricket WAGS

Israel's health department this week passed down the judgment after a concentrated lobbying campaign by the brands red sauce competitor in the region.

The ruling is, that in order to be sold in Israel it must have at least 41% tomato to be deemed a sauce (even though less than 41% solids is acceptable for sauces in other areas of the world).

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Aug 22

#whatweretheythinking Ashley Madison Caught In The Act!

By Lauren | #whatweretheythinking , Insight , Personal Branding

Add Media

International dating website Ashley Madison, where you can connect with someone who is looking to have an affair, has been exposed this week, along with millions of it’s users.

The online ‘hook-up’ agency, which has been operating for over a decade, is no stranger to controversy thanks to it’s promotion of murky ethics, but now has been caught with it’s pants down.

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