Never Underestimate The Influence Sound Can Have On A Brand.
By Lauren | Brain food , Insight

A man walks over to the piano player in a bar and says “do you know your monkey stole my beer?” The pianist replies “No, but if you hum it, I’ll play it” (boom, tish).
This line was once used in a famous PG Tips advert, with monkeys as removalists, and it got me thinking about one of our most vital senses that can enhance personal branding…
The sound of your brand.